Chu Chee Seng

Mr. Chu Chee Seng received his Bachelor of Engineering from University of Malaya, Malaysia. Subsequent to the degree in mechanical engineering, he joined the research and development services in the engineering line.

Prior to his appointment as South East Asia regional manager of KUKA Roboter GmbH, a leading robotic automation solution provider and robot manufacturer based in Augsburg, Germany, he involved in designing the robotic cells and programming of industrial robotic application.

He has been trained in Germany, Canada, Korea and Taiwan for Advanced Robotic Solutions and Expert Robotic Program. Further training on Vision Inspection, Labeling Solution, Bottling System and Packaging System in various countries mainly in EUROPE and Far East enhance his automation system knowledge especially in Food and Beverage industries.

His expertise is drawn from his more than 15 years hands-on experience in robotic automation and packaging system throughout Malaysia, Singapore, Indonesia, Thailand, Vietnam and Australia. He formed Vepro Group Sdn Bhd together with his business partners and venture into business in plant automation, packaging solution and robotic applications. Vepro Group has patented “Robotic Advertising or ROBADS” and integrate with world renown automation provider like ABB Robotics, OMRON Robot, Yamaha Robots, etc.

Mr Chu has been invited as guest speaker of the following event:

• Malaysia Lim Kok Weng 2006 (Robot Media Branding)
• Indonesia Kawanlama IA Seminar 2007 (Robot Automation in low labour cost environment)
• Malaysia IAC (Industrial Automation Conference) 2007 (Blue Ocean Strategy in Cup Water Industries)
• Malaysia MIDA 2008 (Blue Ocean Strategy in Machinery and Equipment Industries)
• Shanghai ABB Asian Partner Conference 2009 (Malaysia Industrial Robot Approach)
• Malaysia Automex 2010 (Beyond Industrial Robot)
• FMM Automation Conference 2013 (Success Story)
• ABB Asian Partner Conference 2015, Bali (ASEA approach to Robotics)
• MTDC 2019 Seminar (I4.0)
• MTDC Center of 9 pillar, UPM 2020 (Robotic Awareness Week)

Currently Mr Chu is having his position as:

• Member of IFR (International Federation of Robotics)
• Committee member of MATA (Malaysia Automation Technology Association)
• Committee member of MyRAig (Malaysia Robotics & Automation Interest Group)
• Council member of Malaysian Consortium of Mid-tier Companies (MCMTC)