In Malaysia’s fragmented recycling industry, Heng Hiap Industries Sdn Bhd (HHI) stands apart for manufacturing and customising superior recycled plastic resins for a variety of finished products. The company’s horizontal integration of the supply chain enables full control over the quality of raw materials throughout the production process. With 18 intellectual property patents and one trademark filed, HHI is tapping into technology innovation to successfully convert plastic scrap into useful upcycled materials. “Tackling the environmental impact of discarded plastic has long been a critical priority of the waste management industry,” said Viswesh Vancheeshwar, senior industry analyst. “The overwhelmingly positive feedback to HHI’s recycled plastic is helping the company gain a customer base spanning 37 countries. As a fully integrated recycling company in Malaysia, it stands out for its contribution to accelerating the development of the country’s smart waste solutions space that promotes circular economy-based sustainable practices.”
HHI has introduced a business plan that utilises a decontamination technology to recycle plastic waste and manufacture ultra-clean recycled plastic raw materials for prospective customers in Malaysia. The company has successfully established its own de facto standards, including a streamlined, cohesive supply chain and production process. By horizontally integrating the entire supply chain framework, including collecting, washing, processing, and converting the raw materials into smart waste products, HHI saves on labor cost by 40% and transportation and logistics cost by 60%. HHI’s flagship product, Plashaus, utilises smart waste technology to produce the plastic – recycled Plashaus resin at a high quality, consistent volume, and competitive price. With the evolution of smart waste technology in Malaysia, HHI plans to expand and supply raw materials to industries that require ultraclean, ultra-pure recycled plastics for products including toys, food packing, and textiles.
“HHI uses patented recycling technology that converts plastic waste to smart plastics that are 50 percent stronger and 20 percent faster in production time than unprocessed plastics in Malaysia, serving customers in the home appliances, automotive, consumer electronics, and building materials sectors,” noted Vancheeshwar. “With its effective and efficient smart waste technologies, the company has set a clear path for advancing the smart plastic industry and countering plastic pollution issues in Malaysia.”
